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Average Order Value: The Advanced Guide

March 16, 2021

Bonus Material: Exclusive AOV Industry Benchmarks Report

Average Order Value: The Advanced Guide

March 16, 2021

Psychographic Segmentation in 2021: Definition, Benefits, & Types

April 28, 2021

Bonus Guide: 5 Types of Customers & What Motivates Them

Digital Shopping Cart Abandonment: A Data-Driven Guide

April 20, 2021

This is the complete guide to digital shopping cart abandonment in 2021.  Reducing shopping cart abandonment rate is a focus of most eCommerce teams for good reason: it’s a huge problem.  So in this guide, you’ll learn everything there is

Customer Purchase Intention: Definition, Why (+ How) to Measure & Convert

April 12, 2021

Understanding customer purchase intention — and how to measure & use it — is one of the most powerful tools for influencing customer behavior. This article will go over everything you need to know about customer intent.

5 Types of Customers & What Motivates Them [2021 Guide]

April 8, 2021

Online shoppers are not all created equal. Learn what motivates the 5 types of eCommerce customers and what you can do to win their hearts.

Customer Segmentation: The Definitive Guide [2021]

April 6, 2021

This is the complete guide to customer segmentation in 2021. Learn what it is, why it’s important, the different segmentation models, and how to build effective segments.

21 Types of Promotions & How eCommerce Teams Can Use Each

March 29, 2021

Free Template: Sales Promotion Planner What are the best types of promotions to convert online shoppers? If your team has been using a one-size-fits-all sales promotion strategy, you probably can't answer that. And that’s a costly mistake. Using the same