"Outside-in" by Namogoo
I spent much of last week on the exhibit floor at IRCE17 (the annual Internet Retailer Conference + Exhibition) in Chicago, which allowed me a lot of opportunity to talk to both conference attendees and exhibiting vendors. Two overarching themes become clear: growth and efficiency.
With the holiday season upon us, we wanted to share some interesting findings from the period November 24 – 28, 2016, including Black Friday and Cyber Monday. The below findings are based on analysis of data from a number of our ecommerce clients. CYBER WEEK: PEAK IN DIGITAL MALWARE A 36% increase in the overall […]
Angular JS is a structural framework for dynamic web apps. It simplifies both the development and the testing by providing a framework for client-side Model–View–Controller (MVC) and Model–View–ViewModel (MVVM) architectures. For Namogoo, Angular JS offers a significant advantage and enabled us to build a stable, beautiful and high performance web app, and continue to expand […]
When we started developing Namogoo’s code, a while back, one of the most important goals we set to ourselves was to keep it light, minimal, ascetic, open, fast, yet powerful and effective. This goal was critical for the mission we set out to do. To achieve these goals, we decided to adopt some of the […]
Android and iOS are often imagined as two arena boxers, each in its own corner, with nothing in common. Yet, if you’ll probe OS’ family tree, you’ll find an often forgotten kinship. It turns out their creators faced similar challenges, and both turned their heads to the same direction. We all know Android is built […]
Expected to grow to nearly $7 billion over the next five years (according to Forrester report commissioned by Rakuten Marketing), affiliate marketing is no newcomer and has been at the top three most affective customer acquisition strategies for quite some time. By effectively connecting between retailers, publishers and shoppers, affiliate networks have been able to […]
As a leader in protecting enterprises against client-side attacks, Namogoo has essentially created a new category of end-point security, expanding it to customers and visitors. In the last several years, client-side attacks have rapidly grown while continuously mutating. Nonetheless, client-side attacks remain completely invisible to traditional security monitoring systems as they bypass all server-side shields. […]
One of Namogoo’s most recent customers is a large UK-based retailer with a significant online presence, that set a clear goal to be positioned as a digital leader, be proactive when considering how it protects its shoppers and offer the best and safest shopping experience. By leveraging Namogoo’s DigitalKnight ™ solution, this customer was able […]
In 2015, we saw cyber attacks dominating the news in unprecedented numbers. One of the industries facing a growing number of cyber-threats is online dating. Tinder, Match.com and PlentyofFish all faced assaults in 2015. PlentyofFish’s advertising network served up fake ads to its users and Match.com was forced to suspend its UK advertising in September […]
Publishers specializing in children invest enormous efforts in creating the safest possible browsing environment for their young audience. Publishers don’t only focus on ensuring the content is appropriate and designed for the correct age group, but they also work hard to to create a “closed” and protected environment, free of external content, ads and spyware. […]