Topic: ecommerce trends

Getting A/B Testing Right: Lessons from Namogoo’s Work with Major Online Retailers

September 11, 2019

A/B testing is a critical tool for optimizing just about every aspect of an eCommerce customer experience. But ensuring its reliability requires careful planning.

eCommerce Beyond Amazon: Who Made the Most of Prime Day?

July 24, 2019

While many shoppers were busy taking advantage of Prime Day, we at Namogoo measured the sale’s impact on eCommerce beyond Amazon. Here’s what we found.

Top 10 Subscription eCommerce Platforms for 2019

January 31, 2019

We’ve all heard that millennials are different. They don’t want to simply punch in credit card details and receive an unidentifiable brown box in the mail a few days later. They expect an end-to-end shopping “experience” and this is where

eCommerce Leaders Share their Omnichannel Insights

May 11, 2018

In our recent eBook eCommerce executives shared insights and strategies on one of their top challenges today — building a successful omnichannel strategy.

The Customer Journey 360°: Nine eCommerce Executives Share Best Practices

February 22, 2018

How can you optimize your customer journey to meet their evolving needs? eCommerce executives from top global brands share best practices on this and more in our new eBook.

Driving Online Growth through Efficiency: Top Trends from IRCE17

June 12, 2017

Two overarching themes became clear at IRCE: growth and efficiency.

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