Re-thinking Enterprise Security: Outside-In
September 7, 2015
by Chemi Katz
What if one day you woke up and everything that you knew had suddenly taken a drastic turn? This is exactly the scenario that we’re seeing right now with the world of Internet security — and Customer Journey Hijacking is the culprit.
For years we’ve been told that making certain that our servers and sites were secure was all that we needed to do to assure a great customer experience. But Customer Journey Hijacking is like a thief walking into your front door while you’re standing guard at the back and its impact is potentially devastating.
You have change the way you have been thinking about enterprise security. You have to start looking from the outside-in: users can become infected by downloading different kinds of software and browser extensions that may seem legit, but include hidden malware and spyware. Then, when they reach a website, the damage begins, on all browsers on both desktop and mobile. Unapproved advertisements, including ads for a competitor’s website, can be shown to the visitor. Your well-designed checkout process or sensitive customer data pages could be sending private information to a third-party server, ruining your customer’s chances at security. The threats are seemingly endless, and yet Customer Journey Hijacking bypasses all enterprise security layers and is not detectable by the users’ anti-viruses.
Everything that we know has changed.
Website security is no longer a simple matter of locking down a server or having a signed certificate. Now we also have to have ways to ensure that the site will display as intended, and the problems aren’t surfacing because of our servers. So we have to have a way to block malware that’s being implemented on remote devices, where we have no control.
Seems impossible, right? But it’s not.
Namogoo enterprise-grade platform protects you against Customer Journey Hijacking, and to make certain that their experience stays exactly as you have designed it. Our machine learning algorithms spot problems as they happen, then implement safeguards to prevent them from their intended impact.
We designed Namogoo from the ground up to be enterprise-grade and hands-off. You don’t have to worry about updating virus or malware definitions because Namogoo handles it all for you. We’ll even provide you with tracking and monitoring software so that you can see how it’s working.